Intellectual Property Policy

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Every jersey at Fanroo is a blank canvas for your crowd: your surname across the shoulders, your lucky number on the back, your family word on the chest. That only works if the designs are clean and original. This policy explains what belongs to Fanroo, how you can and cannot use it, why we never print real team, league, college, player or brand marks, and how a rights holder can raise a concern. Copyright takedowns follow their own steps on our DMCA page.

The rulebook at a glance

  • The Fanroo name, site design, product layouts, photos and text belong to Fanroo or are used with permission.
  • Sharing links to our pages is welcome. Copying our images, layouts or text is not.
  • We never print or suggest real team, league, college, player or brand names or logos. Orders that ask for them are cancelled and refunded.
  • Personalisation is text only. There is no photo or logo upload.
  • Report a concern to support@fanroo.shop with the subject “IP concern”. We reply within 24 hours on business days.

1. What belongs to Fanroo

Unless we say otherwise, the following are owned by Fanroo or used under permission from their owners:

  • The Fanroo name and any Fanroo wordmark or logo shown on the site.
  • Our jersey layouts: the stripe placements, panel colour combinations, number styles and lettering arrangements across our football, basketball and baseball cuts.
  • Product photos, mockups, banners and illustrations.
  • Product descriptions, size and fit guidance, help pages, policies and any articles.
  • The look and arrangement of the site, including page structure and code.

These are protected by copyright, trademark and other laws. Using the site does not give you any ownership in them or any licence beyond what this policy allows.

2. Your text on your gear

When you personalise a jersey, the name, number and words you type are yours. You choose them, you check them in the live preview, and we print exactly what you type. We do not claim ownership of your personal text, and we only use it to make and ship your order and to help you if something goes wrong.

By ordering, you confirm you have the right to use the text you entered. Your own surname, a nickname, a family word like “Reunion” or a crew word like “Tailgate” are all fine. What you cannot use is another organisation’s protected name or mark, covered in section 4.

The personalisation fields

Text you can add to Fanroo gear
FieldLimitNotes
Name on backUp to 12 lettersShown in the live preview
Number on back0 to 99One or two digits
Front word (called Front text, Chest text, Family word, Crew word or Squad word, depending on the style)Up to 12 charactersOptional, on styles that offer it
Sleeve numbersMatches the back number styleOne style only, adds $4 when filled

For family sets, each jersey is added to the cart on its own line, and each line keeps its own text. That way, every person’s name is checked and printed separately.

3. What you may do with our content

  • Browse, view and print pages for your own personal, non-commercial use, such as planning a family order.
  • Share links to our product and collection pages by message, email or on social media.
  • Post photos of yourself and your crew wearing gear you bought from us.
  • Quote a short line from our pages with a link back to the original.

4. What you may not do

  • Copy, download in bulk, resell or republish our product photos, mockups, layouts or descriptions, including on marketplaces, other stores or print-on-demand listings.
  • Recreate our jersey layouts to sell as your own products.
  • Use the Fanroo name or anything confusingly similar in a way that suggests we endorse or work with you.
  • Run scrapers or automated tools to harvest site content, other than normal search engine indexing.
  • Ask us to print a real team, league, college, player or brand name, nickname, mascot, logo or slogan, or a close imitation of one.

Why we turn down real team and brand names

Those names and logos belong to their owners, and we do not hold licences to print them. Rather than guess what might be allowed, we keep it simple: our gear is unofficial, unbranded and personal. If an order asks for a protected name or mark, we cancel it and refund it in full, and we email you to explain. You are welcome to reorder with your own text instead.

How we spot it

If we notice that a word looks like a team nickname, a college, a player’s name paired with their known number or a company brand, we may email you to check. If the text clearly refers to a protected mark, the order is cancelled and refunded. If it is a real surname that happens to match someone famous, just let us know and we will print it as your name.

5. Colours, cuts and sport styles

A football cut, a basketball tank shape or a baseball button-front is a general garment style that nobody owns. Plain colour pairings are common to every sport. What we avoid is a combination of colours, stripes, lettering and numbers that would make someone think a jersey is official gear for a particular team. Our layouts are drawn to read as fan gear for your own crowd, not a copy of anyone’s uniform.

6. Trademarks of others

Fanroo is not affiliated with, sponsored by or endorsed by any sports team, league, college, athlete or apparel brand. If another company’s name ever appears on our site, for example in a payment step at checkout, it belongs to that company and its appearance does not mean they endorse us.

7. How to report an intellectual property concern

If you believe something on our site or a product we sell infringes your trademark, design right, right of publicity or other intellectual property, email support@fanroo.shop with the subject “IP concern” and include:

  1. Your name, contact details and your relationship to the rights owner.
  2. The right concerned, such as a trademark registration number and country, or a description of the design.
  3. The web address of each product or page you are concerned about.
  4. A short explanation of why you believe it infringes.
  5. A statement that the information you have given is accurate and that you are the rights owner or authorised to act for them.

For copyright in photos, artwork or text, please follow the six-element process on our DMCA page instead, as the law sets specific requirements for those notices.

8. What happens after you report

We reply within 24 hours on business days to confirm we have your report. We then look at the product or page you named. While we review, we may pause sales of the item. If the concern is valid, we remove or change the product or content and tell you what we did. If we need more information, we ask before we decide. If we disagree, we explain why in writing.

If a product is withdrawn and customers have open orders for it, those orders may be cancelled and refunded in full, and each customer is told by email.

9. Examples from the cheering section

It can be hard to tell where the line sits, so here are some everyday cases and how we handle them.

Personalisation requests and what happens
What you typeWhat we do
Your own surname and a number you likePrinted exactly as typed
A family word such as “Reunion”, “Clan” or “Squad”Printed exactly as typed
Your town or street name as a crew wordPrinted, unless it is also a protected team or college name
A pro team nickname or a college nameOrder cancelled and refunded in full
A star player’s surname with their famous numberWe email you to check; if it refers to the player, cancelled and refunded
A sportswear or drinks brand nameOrder cancelled and refunded in full
A slogan you made up for your fantasy leaguePrinted, as long as it is not someone else’s mark

If you are planning a big family or group order and are not sure whether a word is fine, email us before you order. It is far easier to sort out a word before thirty jerseys are in the cart than after.

Blank jerseys and plain gear

Our blank fan jerseys, fan hoodies, quarter-zip, crewneck, number tee, raglan tee and the plain six-panel cap carry no outside logos at all. They are meant to be worn in your colours, for your crowd, without borrowing anyone else’s identity.

Group orders for teams and clubs

Running a rec league, a work softball side or a weekend flag football crew? You can order a jersey for every player with their own name and number, and use a crew or squad word on styles that offer one. Pick a word that is yours: the name of your bar, your street, your group chat or an inside joke. Just keep clear of names that belong to a pro club, a league or a school, because those orders are cancelled and refunded.

What happens if a cancelled order was a mistake

Sometimes a word that looks like a team name is simply a real family name. If we cancel an order and you think we got it wrong, reply to our email and tell us. If it is your name, we are glad to put it on your back.

The same goes for nicknames. “Big Mike”, “Coach” or “Nana” on the back of a family jersey is exactly the kind of thing our gear is made for.

When in doubt, the live preview shows how your text will sit, and an email to us settles any question about a word before you pay.

10. Respect for people’s names and likeness

Some people have rights in their name, image and likeness, often called a right of publicity. We do not use any real person’s photo or likeness to promote our gear without their permission, and we do not make products that present themselves as connected to a real athlete. If you believe your name or likeness is being used on our site without permission, use the reporting steps in section 7 and we will look at it right away.

11. Ideas and feedback

Fans send great ideas: a new stripe style, a front word we should suggest, a cut we should add. If you share an idea, we may use it freely without owing you anything. We will never publish your name, photos or other personal details without your permission. Any photo you email us to show a problem with an order is deleted 30 days after delivery.

12. Asking permission

If you would like to use one of our photos or a piece of our text, for example in a review article or a school fundraiser flyer, email us and tell us what you have in mind. Permission is only valid when we give it in writing.

13. Related policies and contact

This policy works alongside our Terms of Service, which are governed by the laws of Texas, and our Privacy Policy. Copyright notices are on the DMCA page.

Questions about this policy? Email support@fanroo.shop. Email is our only support channel, and we reply within 24 hours on business days. Fanroo, 723 N Walnut Ave, New Braunfels, TX 78130, US. Ready to make it personal? Start at the game-day jerseys collection.